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Business Wars

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

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  • 01.03.2021
    31 MB
    33:16
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    Late Night Wars | The Stars Realign | 1

    The cutthroat evolution of late-night talk shows is a long and fierce battle for advertising riches, ratings and sheer egotistical triumph. It’s the early 1980s and NBC’s Tonight Show is the unbeatable standard in its class, and its long-time host Johnny Carson the indisputable god of late night. Hosts David Letterman, Jay Leno and later Conan O’Brien all worship Carson. Each of them desperately covets the Tonight Show seat and will stop at nothing to get it. As fickle audiences demand increasingly cutting-edge entertainment after dark, the fight to win late night will be redefined. And it will be ugly. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Pitney Bowes - Go to pb.com/BW to access this special offer for a FREE 30-day trial PLUS a FREE 10-pound scale to get started. Sunday - Visit GETSUNDAY.COM/BW to get $20 off your custom lawn plan at checkout!

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  • 24.02.2021
    24 MB
    25:43
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    Estée Lauder vs L'Oréal | How Influencers Are Changing the Beauty Industry | 7

    As the beauty business shifts towards boutique brands and upstarts, traditional titans of the industry like L'Oreal and Esteé Lauder are struggling to maintain a foothold. At the center of this cultural shift are beauty influencers, who are reaching a new wave of savvy, socially conscious consumers. For more on how they’re reshaping the landscape, we speak with Arabelle Sicardi, an industry strategist and trend forecaster for over a decade and author of the upcoming book The House of Beauty. Sicardi lays out what’s driving the shift and how a historically white industry aims to adapt to a new generation of consumers hungry for diversity. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Avalara - Learn more at Avalara.com/BW . Pitney Bowes - Go to pb.com/BW to access this special offer for a FREE 30-day trial PLUS a FREE 10-pound scale to get started.

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  • 23.02.2021
    6 MB
    06:50
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    Wondery Presents: Against The Odds

    In July 2018, 12 youth soccer players and their coach found themselves trapped 6 miles deep in a cave with no food or water and depleting oxygen. The rock formed maze became almost completely submerged as the water rose to levels nearly impossible for survival. There was no light and no way to communicate with the outside world. The first season of Wondery’s new original series Against the Odds takes you into the incredible events of when an adventurous group of teens found themselves fighting to save their lives, and the brave heroes that gave them their only chance at survival. With step by step recounts, experience for yourself what it was like to be in their shoes, and how they survived against the odds. Listen to Against the Odds at wondery.fm/ATO .

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  • 22.02.2021
    25 MB
    26:37
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    Estée Lauder vs L'Oréal | Lipstick Lockdown | 6

    It’s 2007, and the L'Oréal founding family is thrust into the media spotlight when a scandal erupts. The daughter of Liliane Bettencourt, heiress to the company fortune, accuses a family friend of exploiting her mother’s dementia. But the ensuing investigation brings to light Bettencourt’s own unsavory dealings, putting L'Oréal’s future at risk. Meanwhile, both L'Oréal and Estée Lauder attempt to mitigate lagging sales with more acquisitions. To choose their targets, they turn to Youtube, where influencers with millions of followers are becoming rainmakers for fledgling brands. But no one is prepared for how a pandemic will affect the beauty industry. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! ZipRecruiter - Try ZipRecruiter FOR FREE at ZipRecruiter.com/BW .

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  • 17.02.2021
    26 MB
    27:06
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    Estée Lauder vs L'Oréal | Buying Spree | 5

    It’s 1991, and after the financial crash of 1987, Estée Lauder is looking for a new way to continue expanding without sinking millions of dollars and several years into developing a new brand. The answer lies in acquisitions, and they set their sights on two young, hip, buzzworthy companies: MAC and Bobbi Brown. Meanwhile, determined to strengthen L'Oréal’s foothold in the American mass market, CEO Lindsay Owen-Jones takes a risk on flailing drug store brand Maybelline, convinced he can turn it into an industry juggernaut. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Pitney Bowes - Go to pb.com/BW to access this special offer for a FREE 30-day trial PLUS a FREE 10- pound scale to get started.

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  • 15.02.2021
    28 MB
    30:06
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    Estée Lauder vs L'Oréal | Face to Face | 4

    It’s 1979 and Estée Lauder is on top of the world after launching another in-house brand, Prescriptives. But after decades of being primarily known for hair products, L'Oréal is ready to invade the American high-end makeup market. And their secret weapon is Lancôme, a luxurious French brand that they rebrand using tricks straight out of the Lauders’ playbook. In an attempt to fend off the Lancôme threat, Leonard Lauder invests in television advertising. But a financial crisis is on the horizon, and how both companies respond will define their futures. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Smart Asset - To receive your free “Personalized Retirement Planning Report,” go to SMARTASSET.com/bw . Canva - Get a FREE 45-day extended trial when you use our promo code at Canva.me/bw to get your FREE 45-day extended trial.

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  • 10.02.2021
    26 MB
    27:49
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    Estée Lauder vs L'Oréal | Skin in the Game | 3

    It’s 1962, and Estée Lauder is on fire, with well-received new products helping solidify their position as the top high-end makeup brand. But Revlon is hot on their tails, and to fend off the threat the Lauders decide to develop a new brand: Clinique. With this line of hypoallergenic products for sensitive skin, they’ve unlocked a new customer base. But initial sales are disappointing, and as cash flow takes a nosedive, they must quickly determine how to fix their marketing approach. Meanwhile, a young female copywriter pens a new slogan for L'Oréal that will go down in advertising history and send the company on a bright new path. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! ZipRecruiter - Try ZipRecruiter FOR FREE at ZipRecruiter.com/BW .

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  • 08.02.2021
    25 MB
    26:08
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    Estée Lauder vs L'Oréal | Do or Dye | 2

    It's 1904, and ambitious French chemist Eugène Schueller quits his job as a researcher to focus on formulating the first synthetic hair dye. Teaming up with Parisian hairdressers to spread the word about his product, he soon expands into hair care and sunscreen, relying on his knack for innovative marketing to spread the word. Meanwhile, in Queens, New York, a young Estée Lauder is inspired by her esthetician uncle to start concocting her own face creams. Now, she just has to find a way to monetize her business, and inspiration strikes at her local beauty salon. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! OurCrowd - You can get in early on NanoLock and other unique opportunities at OurCrowd.com/BW . The OurCrowd account is FREE.

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  • 04.02.2021
    7 MB
    08:13
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    Introducing: School of Greatness

    Lewis Howes is a New York Times best-selling author, 2x All-American athlete, keynote speaker, and entrepreneur. The School of Greatness shares inspiring interviews from the most successful people on the planet—world-renowned leaders in business, entertainment, sports, science, health, and literature—to inspire YOU to unlock your inner greatness and live your best life. Click to listen to School of Greatness: wondery.fm/SOG

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  • 03.02.2021
    27 MB
    28:07
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    Estée Lauder vs L'Oréal | Telephone, Telegraph, Tell-A-Woman | 1

    It’s 1946, and after years of building a cult following thanks to free samples and loyal customers, Estée Lauder finally has an opportunity to join the big leagues. She can now sell her high-quality makeup products in department stores in New York City. Unphased by competitors with deeper pockets and wider distribution, she possesses a passion for making women feel beautiful that sets her apart. Meanwhile, in Paris, chemist Eugène Schueller’s hair company L'Oréal is thriving thanks to his top-notch formula for synthetic hair dye. But as World War II comes to an end, rumors that he supported the Nazis threaten the empire he has built. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars .

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  • 01.02.2021
    22 MB
    23:44
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    SpaceX vs Blue Origin | To Infinity And Beyond | 7

    As the Space Race moves into the present day, Elon Musk recoups SpaceX’s losses and edges ahead of Blue Origin. But now his competition is coming not just from Jeff Bezos, but from like-minded dreamers in Russia and China. For more on the coming battle for space supremacy, we speak with Tim Fernholz. He wrote Rocket Billionaires: Elon Musk, Jeff Bezos and the New Space Race, and writes about space and the economy for Quartz. He tells us about the viability of space tourism and the future prospects of space travel. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! OurCrowd - You can get in early on NanoLock and other unique opportunities at OurCrowd.com/BW.

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  • 27.01.2021
    27 MB
    28:49
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    SpaceX vs Blue Origin | The Next Generation | 6

    It's 2016 and Virgin Galactic is about to re-enter the space race following its fatal test flight two years earlier. But the company's early lead in human spaceflight is eroding fast. Blue Origin, Boeing and SpaceX are closing in. The race to become the first private company to launch a person into space is almost over and there can only be one winner. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Our Crowd - You can get in early on Future Family and other unique opportunities at OurCrowd.com/BW . The OurCrowd account is FREE.

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  • 25.01.2021
    28 MB
    29:28
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    SpaceX vs Blue Origin | Space War | 5

    It's 2013 and the long cold war between Blue Origin and SpaceX is about to go nuclear. The clash begins when NASA puts its most famous launchpad up for lease, and escalates fast. Soon SpaceX, Blue Origin, and the United Launch Alliance will be reaching for any weapon they can use to disrupt each other's plans. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! ZipRecruiter - And right now, you can try ZipRecruiter FOR FREE at ZipRecruiter.com/BW . You Need A Budget - Try You Need A Budget free for 34 days, no credit card required, at YOUNEEDABUDGET.com/BW .

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  • 20.01.2021
    24 MB
    25:24
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    SpaceX vs Blue Origin | Rise of the Dragon | 4

    It's 2009 and a new president is looking to shake up the space world by opening up the stars to private industry. But with NASA’s space shuttle about to retire, the United States soon won't be able to reach the International Space Station without Russian help. U.S. leadership in space hangs in the balance and everyone's looking to the new space companies to deliver the solution. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! You Need a Budget - Try You Need A Budget free for 34 days, no credit card required, at YOUNEEDABUDGET.com/BW .

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  • 18.01.2021
    28 MB
    29:23
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    SpaceX vs Blue Origin | Burning Up | 3

    It's 2005 and SpaceX is about to find itself exiled to a tropical island, but this is no vacation. It's in a race against time to get the Falcon 1 rocket into orbit before Musk's millions runs out. But as the failures mount, Musk stares ruin in the face. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Avalara - Go right now, to Avalara.com/BW . OurCrowd - You can get in early on Future Family and other unique opportunities at OurCrowd.com/BW .

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  • 14.01.2021
    7 MB
    07:33
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    Wondery Presents Business Movers

    In Wondery’s newest series, Business Movers, host Lindsay Graham dives deep into the inner workings of some of the most successful companies of all time. From the origin stories of their famed leaders to the million dollar idea that catapulted them to success, how exactly did these companies grow from an idea and a dream to multi-billion dollar corporations? Hear the landmark decisions, the scandals, and the stunning triumphs that made them who they are. First up: Walt Disney. Listen at wondery.fm/business_movers .

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  • 13.01.2021
    27 MB
    28:34
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    SpaceX vs Blue Origin | Reaching for the Stars | 2

    It's 2003 and in the Mojave Desert, renegade aviation genius Burt Rutan is building a spaceship funded by Microsoft co-founder Paul Allen. But while Rutan and Allen are preparing to launch the world's first privately funded astronaut, Elon Musk and Jeff Bezos are still struggling to get their space missions off the ground. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! OurCrowd - You can learn more and get in early at OurCrowd.com/BW . Ride Home Media - Search your podcast app now for Ride Home and subscribe to the Techmeme Ride Home podcast.

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  • 11.01.2021
    30 MB
    31:45
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    SpaceX vs Blue Origin | Rocket Men | 1

    It's 2001 and a 30-year-old Elon Musk has just been fired from Pay-Pal, the company he co-founded. In need of a second act, he hits on the idea of bankrolling a bizarre Mars mission. But he's not the only tech tycoon who's stargazing. Amazon founder Jeff Bezos has also got space fever. But Bezos’ first step in the interstellar arena will almost cost him his life. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! ZipRecruiter - You can try it out FOR FREE at ZipRecruiter.com/BW . Avalara - Learn more at Avalara.com/BW .

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  • 06.01.2021
    28 MB
    30:07
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    Encore: Hasbro vs Mattel | Screen Dreams | 6

    With the world plugging into the Internet, toys are under pressure. Kids are swapping plastic play for screen-based entertainment and both Mattel and Hasbro need to adapt. The question is: how? Mattel’s also finding out the hard way that Barbie’s reign as the queen of dolls is no longer secure. Challengers to her throne are emerging and the first strike against the dream doll comes not from Hasbro, but from within its own offices. You can find new episodes of Business Wars, completely ad-free, only on Stitcher Premium. For a free month of Stitcher Premium, go to stitcherpremium.com/wondery and use promo code WONDERY. This episode orginially aired on April 8, 2019. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! You Need a Budget - Try You Need A Budget free for 34 days, no credit card required, at youneedabudget.com/BW .

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  • 04.01.2021
    25 MB
    26:39
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    Encore: Hasbro vs Mattel | The Shotgun Wedding | 5

    A few months ago, Mattel’s revenues were just fifty million dollars behind Hasbro’s. But now that Hasbro’s swallowed Tonka—the classic maker of Nerf, Play-Doh, and Monopoly—Mattel is half a billion dollars behind, and CEO John Amerman isn’t happy about it. Ever since Hasbro turned British fashion doll Sindy into a Barbie lookalike, the two toymakers have been at war. Now Amerman is looking to make a couple strategic acquisitions: one to put Mattel back in pole position, and the other, to spite Hasbro. This episode originally aired on April 3, 2019. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Our Crowd - You can get in early on BlueGreen and other unique opportunities at OurCrowd.com/BW . Avalara - And, with more than 1,000 signed partner integrations, Avalara likely integrates with the ERP and e-commerce systems you use today. Find out more, at Avalara.com/BW .

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  • 30.12.2020
    24 MB
    25:31
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    Encore: Hasbro vs Mattel | Resurrection Joe | 4

    It’s the early 1980s and things are not looking good for Hasbro. The company hasn’t had a hit since Hungry Hungry Hippos; its founding CEO Merrill Hassenfeld has just died; now Star Wars dolls have just about gobbled up the entire action figure market. Hasbro needs to deliver a toy capable of taking on the Star Wars dolls, or else the company risks losing its only source of stable income, the family pencil factory. But Hasbro’s not the only toymaker plotting to take on Star Wars. Three thousand miles away in Los Angeles, Mattel’s also preparing an assault on the action figure market. A line of fantastical action figures called The Masters of the Universe. This episode originally aired on April 1, 2019. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Ladder - So lock in your best rate today and get your family covered with Ladder. Go to ladderlife.com/bw .

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  • 28.12.2020
    24 MB
    25:56
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    Encore: Hasbro vs Mattel | The House of Cards | 3

    Sizzlers, Mattel’s new motorized Hot Wheels, were supposed to be the top toy this Christmas. But sales have fizzled, leaving Mattel $30 million below target. For the last ten years, Mattel’s done exceptionally well by its investors, but now the toymaker is facing a stock price collapse. To keep up appearances, Mattel starts cooking its books—but the move may end up costing CEO Ruth Handler the company. Elsewhere in Toyland, Hasbro’s facing an uncertain future. Kids are turning their backs on G.I. Joe and the company’s short on cash. As its rivals rush towards an electronic future, Hasbro risks being left behind. This episode orginally aired on March 27, 2019. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! You Need A Budget - Try You Need A Budget free for 34 days, no credit card required, at youneedabudget.com/BW .

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  • 23.12.2020
    24 MB
    25:16
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    Encore: Hasbro vs Mattel | Boy Toy | 2

    It’s the 1960s and Hasbro is struggling. The pencil manufacturer turned toymaker hasn’t had a major success since Mr. Potato Head hit the shelves in 1952, and it’s starting to lose money. If the company doesn’t act fast, it’ll be headed for bankruptcy in no time. Mattel’s “accessories sold separately” approach to Barbie has revolutionized the industry. Now Hasbro’s toymakers hope to replicate her success with a doll of their own—for boys. But first, they’ll have to get the green light from CEO Merrill Hassenfeld, who has one iron-clad rule about new toys: no dolls. Meanwhile, Mattel’s about to roll out a hot new boy-themed toy of its own that will cement the company’s status as the world’s top toymaker. This episode originally aired on March 25, 2019. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars Support us by supporting our sponsors! Ring - For a limited time, go to Ring.com/BW for special holiday offers.

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  • 21.12.2020
    27 MB
    28:09
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    Encore: Hasbro vs Mattel | Dream Doll | 1

    It’s the late 1940s and two small toymakers are taking their first uneasy steps. The names of these young hopefuls are Hasbro and Mattel. One’s an offshoot of a pencil manufacturer. The other a husband-and-wife garage start-up. But toy-making, they soon discover, is an unexpectedly cutthroat business. If either of these companies hopes to survive--let alone succeed--they’re going to need to get creative. Disrupting the embedded and experienced kingpins of Toyland, will require them to take chances on TV, potatoes, Mickey Mouse and one particularly risqué novelty doll from Germany. This episode originally aired on March 20, 2019. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Tempo Fit - Check ’em out at tempo.fit and use code bw for $100 off. If you’re not satisfied, return it within 30 days for a full refund.

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  • 16.12.2020
    23 MB
    24:34
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    TikTok vs Instagram | The TikTok Effect | 6

    With TikTok’s legal future hanging in the balance, Facebook CEO Mark Zuckerberg hasn’t been shy about borrowing what works from the Chinese upstart and replicating it within Instagram. But his copycat feature Reels made more of a ripple than a splash when it debuted. For more on TikTok’s woes, we speak with Taylor Lorenz. She covers culture and technology for the New York Times and tells us why TikTok’s success can’t be easily duplicated and how Instagram’s Reels-focused redesign angered the platform’s long time influencers. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Crate Joy - Sign up today at cratejoy.com/bw to get 30% off your first box AND early access to all Cratejoy’s holiday specials.

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  • 14.12.2020
    25 MB
    26:54
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    TikTok vs Instagram | Lights Out | 5

    It's July 2020. TikTok usage has skyrocketed during the COVID-19 pandemic, but it faces an unexpected threat — powerful politicians with their own agenda. Now, TikTok must find a solution or risk being shut down in the U.S. Instagram, meanwhile, strikes back with a new feature. It's another copycat product the company's putting front and center for its 1 billion users. And one that could spell trouble for TikTok. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! NetSuite - Schedule your free Product Tour right now at netsuite.com/WARS .

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  • 09.12.2020
    29 MB
    30:30
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    TikTok vs Instagram | Hitmaker | 4

    It’s November 2018. Mark Zuckerberg takes a hit as his copycat TikTok product fails miserably. Then, Instagram faces another disaster when a security breach draws ire from users. But Zuckerberg decides to launch a direct attack on his Chinese competitor. TikTok emerges as a major hitmaker in the music business and cements its place in pop culture. But founder Zhang Yiming's hot app comes under scrutiny from regulators, as it gets drawn into a geopolitical battle that could spell the end of TikTok. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Ride Home Media - Listen to the one podcast anyone who’s anyone in Silicon Valley listens to every single day. Search your podcast app now for Ride Home and subscribe to the Techmeme Ride Home podcast.

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  • 07.12.2020
    25 MB
    26:20
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    TikTok vs Instagram | Dance, Dance, Revolution | 3

    It's August 2016 and Instagram co-founders Kevin Systrom and Mike Krieger are about to pull off the tech equivalent of a heist — and they just might get away with it. But despite its success, Instagram faces trouble at home when Mark Zuckerberg starts rocking the boat. In China, TikTok founder Zhang Yiming has his eyes on global expansion. He's willing to spend big to acquire his competition — and that poses a huge threat to Instagram's supremacy. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars . Support us by supporting our sponsors! Ring - Give the gift of peace of mind, or get something for yourself! For a limited time, go to ring.com/BW for special holiday offers.

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  • 02.12.2020
    23 MB
    24:11
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    TikTok vs Instagram | Small Place, Big Dream | 2

    It’s the mid '90s and Kevin Systrom is editing a video game. It's his first taste of coding, but it won't be his last. When he grows up, he's going to build a product used by more than a billion people. Across the Pacific Ocean, in a rural part of China, Zhang Yiming is having a very different childhood. But he and Systrom share a common North Star: The American Dream. Achieving that dream, however, will be a nightmare filled with stiff competition and cut-throat corporate maneuvers. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App. https://wondery.app.link/businesswars Support us by supporting our sponsors! NetSuite - Schedule your free Product Tour right now at netsuite.com/WARS .

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  • 30.11.2020
    28 MB
    29:36
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    TikTok vs Instagram | Codename | 1

    It’s July 2010, and Kevin Systrom is on holiday in Mexico when he has an idea for how to save his failing app: offer filters to make users’ photos more appealing. He gets back to San Francisco and teams up with his friend Mike Krieger. Together they launch Instagram, a platform that will revolutionize how we interact with society. Meanwhile in Beijing, China, Zhang Yiming starts a news aggregator app powered by AI. It learns which stories users like and feeds them more of it, giving people what they want before they know it. This powerful algorithm will become the foundation for TikTok, an app that will become a proxy battleground for the feud between the U.S. and China. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App. https://wondery.app.link/businesswars . Support us by supporting our sponsors! FIVERR - Check out FIVERR.com and get 10% off your first order by using our code BUSINESSWARS.

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  • 25.11.2020
    26 MB
    27:09
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    Why Black Friday Will Look Different This Year | 5

    Black Friday, the busiest shopping day of the year, will break the mold this year, as the pandemic sends retailers scrambling for new ways to bring in customers while minimizing large crowds. But the changes to American shopping habits predate the pandemic. Host David Brown talks with Business Insider retail correspondent Madeline Stone about what to expect from a COVID Christmas and which changes to our spending habits are likely to stick. Listen ad-free on Wondery+ here

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  • 25.11.2020
    23 MB
    24:28
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    Denim Wars | Are Your Jeans Blue or Red? | 7

    Consumers are increasingly looking to buy from brands whose values match their own, and denim is no different. These days, the jeans giants are not only facing down threats from each other, but navigating a new era of partisan consumerism. For more on how denim and other industries are appealing to consumers on both sides of the aisle, we speak with Cait Lamberton. She's a professor of marketing at Wharton who specializes in consumption behavior and marketing practice. Plus, she shares advice for entrepreneurs wondering whether to take their brands political. Listen ad-free on Wondery+ here Support us by supporting our sponsors! Ring - For a limited time, go to ring.com/BW to receive special Black Friday and Cyber Monday offers.

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  • 25.11.2020
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    26:28
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    Denim Wars | The Unravelling | 6

    It's 1999 and Levi's is a company in trouble. It's drowning in debt, out of fashion, and hobbled by sub-par distribution. But while Levi's searches for a way to make a comeback, a new, fast-growing enemy is out to convince people to abandon jeans altogether. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 25.11.2020
    4 MB
    04:49
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    Wondery presents Jacked: Rise of the New Jack Sound

    Subscribe today: http://wondery.fm/Jacked_Wondery Hosted by Golden Globe winner Taraji P. Henson. Have you ever had a dream? Something you wanted so bad you just couldn’t let it go? For a group of kids in Harlem in the Eighties, their dreams would change pop music forever. Teddy Riley, Timmy Gatling, and Aaron Hall form a group called Guy that would fuse hip-hop and R&B and launch a new sound. By the early Nineties, the New Jack Sound dominated the pop music charts: Bell Biv Devoe, Bobby Brown, Boyz II Men, and many more. But the rise of the New Jack sound would come at a cost, and not everyone would make it to the top. From Wondery and Universal Music Group, Jacked is a story of friendship, gangsters, double-crosses, and big dreams.

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  • 25.11.2020
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    Denim Wars | Lord of the Flies | 5

    It's the '80s and Levi's is far out in front in the battle for denim dominance. But Lee owner V.F. Corporation isn't giving up. It's about to make a major move that will pile the pressure on Levi's and threaten its status as market leader. Listen ad-free on Wondery+ here

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  • 12.11.2020
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    Denim Wars | From Freak to Chic | 4

    It's the late '60s and Levi's is seeking to stay on trend by tuning into the flower-power movement taking over San Francisco. But keeping up with the ever-shifting tides of fashion is harder than it looks and soon Europe will be taking jeans onto an unfamiliar battleground: the catwalk. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    Denim Wars | Storming the Castle | 3

    It's the 1950s and young Americans are idolizing the new wave of Hollywood rebels and horrifying their parents by wearing jeans. But as these post-war renegades take denim duds out of the workplace, the jean giants find themselves between a rock and a hard place. Do they hold fast to their traditional base of cowboys and factory workers, or embrace the teenagers who are adopting denim? Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    24:04
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    Denim Wars | Old Western Blues | 2

    It's the mid-1800s and a young wholesaler called Levi Strauss is looking to cash in on the California Gold Rush. But when a wandering tailor approaches Strauss with a revolutionary idea, his business takes an unexpected turn into the world of workwear — and it will change his family’s destiny. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    23:06
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    Denim Wars | Cowboys & Indigos | 1

    It's the 1930s and Californian jeans maker Levi Strauss & Co. is struggling. The Great Depression is destroying jobs and killing demand for its denim workwear. So when a craze for the Old West boosts demand for jeans, Levi's and its rival Lee seize the moment. But then an unfamiliar stranger swaggers into town looking to make their battle a three-way shootout. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    24:50
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    Pandemic Economy: Best of Business Wars Daily | 61

    COVID-19 has flipped the economy on its head. But the pandemic’s new normal has also created new opportunities. Against all odds, some businesses are actually thriving -- and we’re not just talking about streaming companies. Today we bring you a roundup of some of our favorite recent stories from our weekday news podcast, Business Wars Daily. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    Gallo: Godfathers Of Wine | The Gallo Family Today | 7

    When Ernest and Joseph Gallo died in 2007, decades after their brother Julio, it put an end to a family saga that had stretched for the better part of a century. But the company the brothers founded is still going strong. On the show this week is Cyril Penn, Editor In Chief of Wine Business Monthly, a trade magazine for the wine industry. We’ll talk about the current state of the Gallo Family wine brand and how it fits in the wider California wine industry. Plus, we’ll bring in Barbara Bogaev, who wrote this series, for a quick chat about how she researched the story. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    Gallo: Godfathers of Wine | Wine is Thicker Than Blood | 6

    It’s the 1980’s and Gallo rockets to the top of the new lucrative wine cooler market with a brilliant ad campaign for its Bartles and Jaymes brand. But long held resentments, buried secrets and lurking distrust bubble up to the surface when the “unknown Gallo brother,” Joe, Jr., launches a cheese business under the label of Joseph Gallo. Now Ernest, Julio and Joe Jr. fight a final bitter trademark battle in court over the family fortune and legacy. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    Gallo: Godfathers of Wine | The Grapes of Wrath | 5

    Heading into the turbulent 1960s, Ernest Gallo attempts to conquer the Midwestern wine market by taking on a dangerous associate of Al Capone in Chicago. As the company grows, the two Gallos join forces in consolidating their control over the family empire and edging their younger brother, Joe, Jr, out of the family business. But just as Gallo reaches the pinnacle of the industry, it gets caught in the middle of a major labor rights battle. Cesar Chavez and his United Farmworkers are fighting with the Teamsters union over who will represent grape pickers. Chavez’s Gallo Boycott is poised to become the company’s biggest public relations challenge yet. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    Gallo: Godfathers of Wine | Thunderbird | 4

    It’s the 1940s and as American soldiers battle the Axis powers overseas, Ernest and Julio Gallo fulfill lucrative government contracts for jet fuel ingredients made out of ethyl alcohol, known as "torpedo juice.” They also make a risky wager on the volatile grape market. When peace comes, the Gallo brothers pour their wartime windfall into developing the most aggressive and controversial sales techniques in the industry. Towards the end of the 1950s Ernest Gallo creates a blockbuster new product aimed at black, urban consumers. Thunderbird — beloved by winos everywhere — rockets Gallo to the top, but drives a wedge between the high-minded winemaker Julio Gallo and his bottom-line obsessed brother, Ernest. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    Gallo: Godfathers of Wine | The Miracle Year | 3

    It’s the 1930s and with Prohibition finally over, Americans are eager to drown themselves in booze. Ernest Gallo persuades his reluctant brother, Julio, to partner with him on starting a winery. Ernest employs every trick in the book to bolster sales, including conning customers, flouting laws and dodging government inspectors. He then gives his younger brother Joe, Jr. a menial job in the family business, but mistreats him badly. And when Joe, Jr. comes of age, Ernest and Julio terminate their guardianship of him in a secretive manner that will haunt the family, and one day cast a terrible shadow over their empire. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    23:07
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    Gallo: Godfathers of Wine | Violence in the Vineyard | 2

    It’s the roaring twenties and Joe Gallo Sr.’s two teenage sons, Ernest and Julio, help run the family’s extensive vineyards and bootlegging operations. Young Ernest plays a tricky game, dealing with Al Capone in Chicago and dodging G-men. But the stock market crash of ’29 pitches the family into a financial free fall, and drives their volatile father to become increasingly violent. Until, one fateful day, their parent’s lives come to a sudden, horrific and mysterious end. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
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    22:33
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    Gallo: Godfathers of Wine | The Gangster and The Grape Grower | 1

    It's the early 1900’s and two young brothers emigrate from Italy to the US to make their fortunes. In California, they con, grift and bamboozle their fellow immigrants out of thousands of dollars, enough to start a wine business. But when Prohibition shuts that down, they dive into the dangerous game of bootlegging, with disastrous results. The older brother has two young sons, Ernest and Julio Gallo. He doesn’t know it yet, but his sons will eventually transform his sketchy legacy into the largest wine company in the world, E & J Gallo Winery. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App. https://wondery.app.link/businesswars Support us by supporting our sponsors!

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  • 12.11.2020
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    Pizza Hut vs Domino's | Hut In A Rut? | 7

    In 2009, Domino’s went into crisis mode after a prank threatened to ruin the brand’s already substandard image. You might say that was a wake up call. The company would go on to invest heavily in technology and delivery in the intervening years. Meanwhile, Pizza Hut doubled down on its sit-in restaurants and fancier toppings, but their investment barely moved the needle on profits. Now after 60 years of jockeying for the top spot in the pizza hierarchy, Domino’s has pulled out in front of its biggest competitor. But there are even more challenges coming to Pizza Hut and Domino’s, not to mention the entire restaurant industry itself. To dig into this more David is joined by Sam Oches. He’s the editorial director of Food News Media, a B2B company specializing in the fast casual industry. For more on Sam Oches check out his podcast Fast Forward and QSR Magazine . Listen ad-free on Wondery+ here Support us by supporting our sponsors! NetSuite - Let NetSuite show you how they’ll benefit your business with a FREE Product Tour at netsuite.com/WARS .

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  • 12.11.2020
    22 MB
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    Pizza Hut vs Domino's | The Pizza Confession | 6

    It’s 2009 and Domino’s is about to risk everything in a daring bid to shake off its reputation as the home of sub-par pizza. But Pizza Hut’s having a hard time too. Its iconic red-roof restaurants are now holding it back, so the brand looks to satisfy America’s increasingly demanding palate. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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  • 12.11.2020
    22 MB
    23:23
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    Pizza Hut vs Domino's | Slices of Science | 5

    It’s the 1990s and Domino’s rapid rise on the back of its 30-minute delivery guarantee is about to smash straight into a legal roadblock. And while Domino’s extracts itself from the wreckage, Pizza Hut’s cooking up a new recipe for success. Its latest creation will horrify purists and help the chain fend off pizza’s newest player: Papa John’s. Listen ad-free on Wondery+ here Support us by supporting our sponsors!

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